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Now Hiring: Marketing + Events Manager (Full-Time)

We are looking for a passionate, creative Marketing and Events Coordinator who can join our team in a startup-style environment to help our emerging Business Improvement Area (BIA) thrive! You will become an integral part of our organization to help us in our efforts to communicate with our members and with the public, and to organize creative events and activations for the community. This is a great opportunity for someone who’s passionate about marketing and events looking to grow their career. 

The BIA encompasses a multi-disciplinary approach to creating more competitive and attractive urban districts, combining public policy + infrastructure, festivals + events, public relations, and marketing into one office function.

Application Deadline: Monday, May 13, 2024 at 5:00 pm EST 

Salary & Benefits: $50,000 – $55,000/ based on experience 

Health & dental benefits after 3 month probation period  

Term: Full-time, 35 hours/5 days per week

Location: 1 St Clair Avenue West, Toronto, Hybrid office model

About 

The Yonge + St. Clair Business Improvement Area (BIA) was founded in 2018, and is one of Toronto’s most dynamic business districts. Our organization exists to drive economic development, plan streetscape improvements, implement community initiatives, and to deliver signature events for the 450 businesses and 14,000 employees in the district. Our funding is received through a special levy on commercial real estate within our boundaries. 

Opportunity

The Manager of Marketing & Events will support the successful execution of marketing initiatives, together with the planning, organization, and implementation of event programming. 

Key aspects of the role include developing our strategic marketing and event goals. Organizing events and cultural programming including the planning of new murals, art installations, holiday activations, event partnerships, and more. Digital marketing through social media channels, blog posts, web updates, and newsletter creation will be an important focus, and your ability to generate content and effectively schedule this media will be critical.

Responsibilities

Administration

+ Stay informed about industry trends, best practices, and regulatory requirements related to event planning, marketing, and community engagement
+ Coordinate with internal teams, including management, operations, and membership, to align marketing and event efforts with overall organizational goals and priorities
+ Assist in the establishment of inclusive, positive, constructive, and proactive relationships with all BIA members and community stakeholders
+ Support the development of schedules, maintaining budgets, and executing on ongoing BIA-led events and partnerships
+ Maintain accurate records and documentation related to event planning, marketing campaigns, budget expenditures, and stakeholder communications
+ Supervise and mentor marketing assistants, interns, and volunteers to support event planning and marketing activities when assigned
+ Attend, support and prepare presentations to the Marketing & Events Committee and Board of Directors Meetings 

Marketing

+ Develop and execute comprehensive marketing strategies to promote the BIA’s events, initiatives, and member businesses
+ Manage a content calendar for all digital social media channels
+ Develop content for regular blog articles on our website (yongestclair.ca)
+ Generate and monitoring results for paid advertising campaigns through social channels and traditional media outlets
+ Utilize Mailchimp for the creation of both member and public-facing newsletters on a regular basis
+ Interface with the local business community for ongoing marketing efforts
+ Maintain and updating the membership database and directory on our website
+ Manage and own special projects as assigned
+ Work alongside consultants on marketing and events activities

Events

+ Plan, organize, and coordinate various events throughout the year, including our signature festivals, tactical programs, and partnership events
+ Serve as the primary point of contact for event-related inquiries, feedback, and concerns from stakeholders, participants, and the general public
+ Represent the BIA at community meetings, networking events, and industry conferences to promote the organization and foster partnerships
+ Develop schedules, retain consultants, maintain budgets, and execute on ongoing BIA-led events and event partnerships

Qualifications and Key Competencies 

+ Post-secondary degree in marketing, communications, public relations, business, digital media, event planning or other relevant training
+ Strong Microsoft Office and Google Suite apps required
+ Portfolio of work which would ideally include digital marketing and/or copywriting
+ Success with digital communications, including social media marketing and the ability to direct the creation of engaging online content.
+ Ability to develop and execute programs, including budget oversight and KPIs
+ Demonstrated ability to work with a wide variety of individuals, including staff, senior business leaders, key stakeholder contacts, clients, and media
+ Experience recruiting and managing volunteers is an asset
+ Willing to work on a flexible schedule including evenings and weekends as required for the completion of key project coordination goals
+ Able to prepare information for a diverse group of audiences, including general public, media, elected officials, government departments, business owners and senior corporate representatives
+ Provides a consistent and thorough approach to all organizational communications
+ Comfortable communicating in person and through documentation with all stakeholder groups, including business owners, tenant organizations, allied industry organizations, government departments, the media and the general public

The Yonge + St Clair BIA is committed to diversity and inclusivity in employment and welcomes applications from qualified individuals of diverse backgrounds.

Apply

Submit a cover letter and resume with the subject line “Manager Marketing & Events + (Your Full Name)” to info@yongestclair.ca no later than 5:00 pm EST on Monday, May 13, 2024.

 

 

2024 Canada Summer Jobs Program: 4 Roles Open

Are you ready to gain some valuable insight and work experience in the field of Economic Development this Summer 2024?

This industry encompasses a multi-disciplinary approach to creating more competitive and attractive urban districts, combining public policy + infrastructure, festivals + events, public relations, and marketing into one office function. Note: There are four (4) available positions listed below which suit a variety of academic and professional background and/or interests.

Eligibility

These positions are a part of the Canada Summer Jobs Program with funding provided by Service Canada. Candidates must be between 15 and 30 years of age at the start of employment (June 1, 2024). Candidates must also be a Canadian citizen, permanent resident, or person to whom refugee protection has been conferred for the duration of employment; and have a valid Social Insurance Number (SIN).

Application Deadline: Friday, May 10, 2024 at 5:00 pm EST 

Salary: $19 per hour, Part-Time, 24 hours/week 

Terms: 3-month temporary contract: June 1 – August 31, 2024

Location: BIA Office, 1 St Clair Avenue West, Toronto 

About 

The Yonge + St. Clair Business Improvement Area (BIA) was founded in 2018, and is one of Toronto’s most dynamic business districts. Our organization exists to drive economic development, plan streetscape improvements, implement community initiatives, and to deliver signature events for the 450 businesses, 90 property owners, and 14,000 daily office commuters in the district. Our funding is received through a special levy on commercial real estate within our boundaries. Led by an elected Board of local business representatives, the BIA works under the purview of Toronto City Council to deploy strategic investments – with BIA staff regularly working on the ground within our community directly with local business owners, members of public and project stakeholders to deploy new initiatives.

Opportunity

Reporting and working closely with the senior management team, the Economic Development Coordinators will be responsible for the successful planning, organization, and implementation of targeted special projects. 

The dedicated roles could be focused on providing key support for events and cultural programming including the planning of art installations, summer activations, tactical events, partnerships, and more. You may also support the execution of the digital marketing strategy through social media channels, blog posts, web updates, and newsletters.

Responsibilities (4 Positions Below)

Please note, that 4 different roles specializations are defined below, serving as specialization areas for each of the individual Economic Development Coordinators.

Marketing & Events Coordinator Position: 

+ Under the direction of the Manager of Marketing & Events, assist in the planning, coordination, and execution of marketing initiatives and events to promote the BIA’s objectives and member businesses
+ Support the development and implementation of marketing strategies across various channels, including social media, print materials, and digital advertising
+ Aid in the creation of engaging content for promotional materials, such as event flyers, posters, social media posts, and website updates
+ Assist in coordinating outreach efforts to promote events and initiatives within the local community, BIA membership and target audiences
+ Support event management budgets by assisting with vendor communication, and financial tracking
+ Help monitor and analyze marketing performance metrics, such as engagement, reach, and conversion rates, and provide insights for optimization
+ Provide administrative support for marketing and event-related tasks, including scheduling meetings, maintaining databases, and responding to inquiries
+ Collaborate with internal teams to ensure alignment of marketing and event efforts with organizational goals and priorities
+ Assist in the coordination of marketing campaigns, including scheduling posts, monitoring social media channels, and managing ad placements
+ Post-secondary degree or working towards a degree in marketing, digital media, event planning or other relevant training

Streetscape & Design Position:

+ Under the direction of the Director of Operations, support the delivery of priority projects and goals
+ Continue to advance the BIA’s Streetscape Master Plan projects, working closely with stakeholders, consultants and contractors
+ Support the maintenance, beautification, and seasonal decoration strategies
+ Monitor all area-related public works and city-ordered area improvements, attend meetings, participate in consultations, survey stakeholders, and distribute information/updates as needed.
+ Liaise with City of Toronto staff and agencies including reporting issues to 311
+ Post-secondary degree or working towards a degree in urban planning, design, environmental studies or other relevant training

Communications Position:

+ Under the direction of the Executive Director, assist in preparation of weekly/monthly internal and external communication items
+ Liaise with BIA membership and various stakeholders on a weekly/monthly basis
+ Engage in business and community outreach relevant to the strategic plan
+ Research, develop and recommend public relations plans and programs including media coverage; and direct, coordinate and monitor execution of approved plans and programs
+
Public speaking skills are considered an asset
+
Post-secondary degree or working towards a degree in communications, public relations, political science or other relevant training

Special Projects Position: 

+ Under the direction of the Executive Director, organize and coordinate events as needed by the BIA such as community consultations, roundtables and working group sessions
+ Prepares cost estimates, prepares, and distributes invitations/maintains guest lists, orders event supplies, processes honoraria, communicates with event sponsors, invitees, and participants
+ Collects and keeps track of receipts and event related expenses; prepares expense reimbursement form
+ Prepares cost estimates, books space, oversees all aspects including set-up, catering, audio visual and IT support, and signage
+ Designs and distributes notice of events, schedules, and registration materials
+ Compiles and maintains registration and mailing lists
+ Prepares, collects, summarizes, shares and revises evaluations of each event on a regular basis
+ Support the creation of the BIA’s new sponsorship strategy for signature events
+ Post-secondary degree or working towards a degree in communications, public relations, event planning or other relevant training

Qualifications and Key Competencies 

+ Strong computer skills; proficient in Google Suite apps, Microsoft, and Mailchimp
+
Social media including Facebook, X, Instagram and TikTok
+ Willing to work on a flexible schedule including evenings and weekends as required for the completion of key project coordination goals
+ Able to prepare information for a diverse group of audiences, including general public, media, elected officials, government departments, business owners and senior corporate representatives
+
Provides a consistent and thorough approach to all organizational communications
+ Comfortable communicating in person and through documentation with all stakeholder groups, including business owners, tenant organizations, allied industry organizations, government departments, the media and the general public

The Yonge + St Clair BIA is committed to diversity and inclusivity in employment and welcomes applications from qualified individuals of diverse backgrounds.

Apply

Submit a cover letter and resume with the subject line “Economic Development Coordinator + Position + (Your Full Name)” to info@yongestclair.ca no later than 5:00 pm EST on Friday, May 10, 2024.

 

 

 

Discover your neighbourhood

Welcome to Yonge + St. Clair! Explore the links to unlock the neighbourhood
(Updated for Spring 2024)

 

Events

May to June 2024, Music + Dine : RSVP to the Music Series Happening May – June 2024
April 25, 2024, Register for the Yonge + St. Clair Community Cleanup as part of Earth Day 🌎

Sign Up for the Newsletter

Sign Up: Join 4000+ local subscribers and stay up to date on local events, highlights and initiatives

Have Your Say! Complete the Public Survey About Yonge + St. Clair

➕Complete the Survey: Provide your feedback on a comprehensive list of topics surrounding local safety, infrastructure, events and community.

Explore the Local Business Directory

➕ Disocover Local: Discover local businesses, services and more!

See Local Highlights

➕ Read the Blog: Get the scoop, see the topics making headlines in the local community!

 

 

Music + Dine Series

 

On select Thursdays in May – June 2024 at 530PM – 730PM, the Yonge + St. Clair BIA welcomes you to enjoy a series of live musical performances free of charge when you make a dining reservation at local participating restaurants.

Enjoy great food and live musical duos featuring a roster of seasoned, locally-based performers. See the music lineup and make your dining reservation at the locations below!

 

Lineup and Locations

Grandma Loves You  – 40 St. Clair W.

Local legendary sandwich and hotdog shop Grandma Loves You has established its newest location here at Yonge + St. Clair!

Thursday May 2 | 530PM – 730PM |
Pablo Terry & Sol de Cuba | Jazz  + Vocalist

Walk-ins encouraged on May 2, use link below to register for an event reminder. A reservation system is not in effect at this location.



Gatherings Resto Bar49 St. Clair W.

Gatherings Resto Bar is a local favorite, boasting an expansive interior space for dining and casual drinks, seating up to 300

Thursday May 9 | 530PM – 730PM
The Copy Cats | Classic Rock (60s – 80s)

To attend RSVP your dining reservation using Email: gatheringsreservations@gmail.com or Phone: (647) 329-0695



Union Social Eatery21 St. Clair W.

Union Social Eatery is premium casual eatery, known locally for its social drink + dine atmosphere

Thursday May 16 | 530PM – 730PM
The Copy Cats | Top 40s + Rock

To attend, RSVP online here:




Ambiyan on Yonge1560 Yonge St, Ground Floor Courtyard (access near Popeye’s corridor)

Ambiyan on Yonge specializes in modern versions of traditional Indian Cuisine, serving wine + popular dishes

Thursday May 30 | 530PM – 730PM
Pablo Terry & Sol de Cuba | Jazz + Vocalist

To attend, RSVP online here:


El Inka – 21 St. Clair East

Thursday June 6| 530PM – 730PM
Eric Szabo & Sean Stanley | Jazz Instrumentalists

For reservations, call (647) 812-4652

Please note that this schedule may be subject to change. Restaurants retain authority over event and guest capacity, operating hours and guest conduct.

Follow Yonge + St. Clair on social media, or contact info@yongestclair.ca and individual restaurants for ongoing updates.

Yonge + St. Clair Public Survey

Have your say. The Yonge + St. Clair BIA invites you to take part in a public survey to help build a safer, more accessible and vibrant community. Your responses will help address the various key topics surrounding the neighbourhood’s development by taking into account the feedback of all local residents, business owners, employees, and visitors to create a newly informed 5-Year Strategic plan. By completing this public survey, you will be able to help shape the Yonge + St. Clair of your future.

 

Who is the Yonge + St. Clair BIA? The Yonge + St. Clair Business Improvement Area (BIA) represents 450+ businesses and 90+ property owners in the Yonge + St. Clair community in midtown Toronto, Ontario and serves its audience of local residents, visitors and 20,000 daily workers and commuters. Formed in 2018, the BIA strengthens the economic health and livability of the neighbourhood through strategic investments in the public realm, exciting cultural programming, brand awareness and advocacy on behalf of members.

In 2019, we created a Strategic Plan to accomplish several key goals with the ultimate purpose of establishing a framework to make Yonge + St. Clair a community of growth and success.

These goals were to: 

+ Review the context within which the Yonge + St. Clair BIA was working at the time
+ Identify key insights provided to us by the constituents of Yonge + St. Clair
+ Define the core vision and values of the Yonge + St. Clair BIA
+ Establish broad strategic objectives for our BIA to strive towards

You can review the 2019-2022 Strategic Plan here. 

We are seeking to update the Strategic Plan to better suit both present and future constituents of Yonge + St. Clair. While our key goals remain the same, our updated Strategic Plan will identify and adapt to the shifting contexts, community needs and available resources in Yonge + St. Clair. These considerations will be considered as we develop a formalized economic development process to expand upon our work and make Yonge + St. Clair a community that works for everyone. 

We look forward to hearing from you!

Complete the survey below:

(Or use direct link: https://www.surveymonkey.com/r/PY63HC9)

Coffee with a Cop

 

Coffee with is a Cop is a public, drop-in meet and greet event, bringing Yonge + St. Clair’s police team (53 Division) together with members of public and local business owners for a casual chat over a coffee or tea. This informal event is designed to provide a chance for you to meet your local police team, ask any questions you’ve been curious about regarding police duties, and learn about the safety plan for Yonge + St. Clair throughout 2024.

On Thursday March 28 from 11AM – 1PM, come to La Barista Cafe located on the lower concourse of 12 St. Clair East to enjoy this community-led event produced by the Yonge + St. Clair BIA

Follow the Yonge + St. Clair BIA on Instagram, Twitter, and Facebook for ongoing updates.

 

How to Attend

 

RSVP now for a free coffee or tea when you come say hello to the 53 Division police team on event day. Limited beverage supply will be available for non-registered walk-in guests, while supplies last.

Details:

Thursday, March 28, 2024 – 11am to 1pm
La Barista Cafe, 12 St. Clair East – Lower Concourse


(Direct link to RSVP site: https://www.universe.com/events/coffee-with-a-cop-meet-and-greet-yonge-st-clair-tickets-J46WSX) 

 

FAQs

Where to Go
Enter through the main doors of 12 or 22 St. Clair East. Use the indoor escalators near the Loblaws, or stairs to reach the lower concourse. Follow signs to reach La Barista Cafe. Event staff and 53 Division police will be there to greet you.  
 
Photography
When you attend this event, you enter an area where photography, audio, and video recording may occur. By entering the event premises you consent to such recording media and its release, publication, exhibition or reproduction.  
 
Safety and Health
You are responsible for any dietary restrictions or allergy concerns. 

 

Monday Girl x Glisten Festival

Thank you for joining us at Yonge + St. Clair for the Monday Girl x Glisten Festival International Women’s Day Panel.

After the panel discussion these local storefront are inviting you into their spaces to learn more about their business/ organization and their experience as business leaders.

  1. Paula Renata – Co – Owner of Megumi Mazesoba
  2. Ronit Wilk – Owner of Oxygen Yoga – Yonge + St. Clair
  3. Ashley Saltsman – of Straight Up Health
  4. Rebecca Harrison – Executive Director of Unity Charity

Keep scrolling to learn more about the women leader’s at Yonge + St. Clair.

Business Leaders at Yonge + St. Clair

Paula Renata – Co – Owner of Megumi Mazesoba


Ronit Wilk – Owner of Oxygen Yoga – Yonge + St. Clair


Ashley Saltsman – of Straight Up Health


Rebecca Harrison – Executive Director of Unity Charity

 

If you would like to learn more about the Glisten Festival click here.

 

Event Agenda:

 

Glisten Festival 2024

We’re excited to introduce Glisten Festival — Toronto’s newest annual event highlighting the culture, creativity and community right here within the Yonge + St. Clair BIA.

Glisten Festival will run from February 15 to March 18, encompassing Family Day, March Break and International Women’s Day!

The festival is an opportunity to explore limited-time art installations, discover the local community, and experience the Tunnel of Glam — our pedestrian walkway filled with 14 million reversible sequins, as it returns for the last time — and discover the many, vibrant local businesses of Yonge + St. Clair.

Don’t miss our Glam Giveaway for the chance to win a $500 Glisten Prize Pack from local businesses. 🎁

From great food and self-care experiences to visual displays and fresh fashion finds, there’s something for everyone to enjoy at Glisten.

Save the date: Join us for the kick-off on Thursday, February 15th at 6 pm at The Tunnel of Glam, location: 📍 1501 Yonge St. Toronto ON | Follow this link to RSVP to the Launch Event.

Glam Giveaway✨

Don’t miss our Glam Giveaway for the chance to win a $500 Glisten Prize Pack from local businesses! 🎁

How to enter:

+ Snap and share a photo at the Tunnel of Glam, or outside a storefront located at Yonge + St. Clair on your feed or stories.

+ Tag Yonge + St. Clair (Instagram, Facebook, Twitter, TikTok)

+ Register below to sign up for the Yonge + St. Clair Newsletter

Enter the Glam Giveaway below!

* indicates required

 

Glisten Festival at Yonge + St. Clair

 

 

 

KEY DATES AND LOCATIONS

 

Glisten Festival
Feb 15, 2024 – March 18, 2024

For the duration of the Glisten Festival, discover art installations and local hidden gems in the Yonge + St. Clair neighbourhood.

 

 

 

Tunnel of Glam
Feb 15, 2024 – March 18, 2024
Address: 1501 Yonge Street, Toronto

The Tunnel of Glam is an 80-foot covered pedestrian walkway lined with over 14 million reversible sequins. Interactive and colourful, the tunnel represents the largest ever single use of the material. #tunnelofglam

 

 

Glisten Launch Day @ The Tunnel of Glam
Feb 15, 2024, 6PM – 8PM
Address: 1501 Yonge Street, Toronto

RSVP for the launch of Tunnel of Glam. Enjoy festivities, refreshments and snap a photo! RSVP Here.

 

 

 

Nature’s Child
Feb 15, 2024 – Feb 20,2024
Address: 2 St. Clair Ave W, Toronto

The 12-foot-tall inflatable by Mike Geiger draws inspiration from the heartwarming idea that, while Mother Nature diligently tends to the grandeur of the natural world, her sprightly young child is ever-eager to explore in Earth’s most enchanting and lively nooks and crevices.

 

 

BoomBoom
Feb 15 – Feb 20, 2020
Address: 40 St. Clair Ave W, Toronto

‘BoomBoom’ serves as a representation of the vibrant heart of Yonge + St. Clair, blending various aspects of life, work and play. Created by Gensler the installation comprises three heart-shaped hanging structures crafted from vibrant, recycled mesh and adorned with programmed lighting

 

 

Journey Though Geometry
Feb 15 – March 18, 2024
Address: 55 St. Clair Ave W, Toronto
Following 365 days of travel across historic Islamic regions to study geometric patterns in architecture and handcrafts, Safoura Zahedi presents ‘Journey Through Geometry’ — an immersive installation that explores geometry as a spiritual design tool and invites people to contemplate, connect, and partake in a spatial meditation.

 

 

MONDAY GIRL x Yonge + St. Clair

Monday Girl is Canada’s largest career platform for professional women to find mentors, job opportunities, inspiration, and more and will be co-hosting events throughout the Glisten Festival season at Yonge + St. Clair

 

 

 

PLAN YOUR VISIT TO YONGE + ST. CLAIR

 

 

 

Discover what’s at Yonge + St. Clair

The Glisten Festival season is the perfect time to discover Yonge + St. Clair, and discover new places to eat, play and visit. See what’s here.

 

 

 

 

FOLLOW YONGE + St. CLAIR ON SOCIALS, USE #GLISTENFESTIVAL

 

DesignTO 2024 comes to Yonge + St. Clair

DesignTO is Canada’s leading and largest annual design festival that celebrates design as a multidisciplinary form of creative thinking and making, with 100+ free exhibitions and events forming Toronto’s design week, Friday January 19 – Sunday January 28, 2024.

The Yonge + St. Clair BIA is a proud sponsor of the Festival, and will play host to 6 installations and a guided tour across the neighbourhood. Installations will be displayed at the front lobbies of modern office towers providing audiences with a unique modern setting to experience original artworks.

Admission to all exhibition sites is free daily to the public, 9AM – 6PM* some site exceptions may apply. See below.

Use the map below to find all the festival programming, and click the links below for more information.

INSTALLATIONS

Admission to all exhibition sites is free from Jan 19 – 28. See schedule below.

1 – ‘Could You Take A Picture?’ by Cinzia Campolese (30 St. Clair W, Open 9AM – 6PM Daily)

2 – ‘At What Point Does Irrational Thought Become Rational?’ by Eric LaChance (55 St. Clair W, Open 9AM – 6PM Daily)

3 – ‘Santuario’ by Oliviana Cinco (45 St. Clair W, Open 9AM – 6PM and closed on weekends. Open Sunday Jan 28th, 130PM – 330PM)

4 – ‘BoomBoom’ by Gensler (40 St. Clair W, Open 9AM – 6PM Daily)

5 – ‘Nature’s Child’ by Mike Geiger (2 St. Clair W, Open 9AM – 6PM Daily)

6 – ‘Golden Beauty Supply’ by Ehiko Odeh and MCA Gallery (95 St. Clair W, Open 9AM – 6PM Daily)

EVENTS

7 – Tour: Space & Sanctuary Use Link to Register (Sunday January 28, 2:00pm – 3:00pm)

 


 

A Special Thanks to Our Local Sponsors In Support of DesignTO x Yonge + St. Clair 

 

Use #DesignTO24 and #YongeStClair when you share your photos, and we’ll feature them in our community newsletter and socials.